Drop Dead Copy – AI Copywriting Secrets (Volume 2)

What You’ll Learn In AI Copywriting Secrets (Volume 2)

Here’s What You Get:

Adil Amarsi

From Generic to Genius: The 3 Tweaks That Make AI Sound Like You

In Adil’s session, you’ll discover:

• The “Prompt Like a Psychologist” Hack – How Adil uses buyer traits, emotional triggers, and cult-brand tactics to train AI before a single word is written
• The AI Branch Breaker – Why writing a 5-email sequence in one go ruins your flow – and the one-sentence fix that saves it
• The “Only One Email” Rule – Adil’s sequencing strategy that makes ChatGPT write emails that actually connect and convert
• The “Don’t Polish a Turd” Rule – Why editing AI garbage still gives you garbage – and what to do instead
• The “Instant Yes” Buyer Primer – How Adil prompts AI to target ADHD buyers who don’t need long nurture funnels
• The 3-Year Adpocalypse Forecast – Why Adil predicts AI will crash markets before direct response roars back stronger

What’s included:

• 38-minute video with subtitles
• Transcript

Bill Mueller

The “Drop-In Dialogue” method that makes emails read like a juicy Netflix drama… even if you’re writing about toothbrushes

In Bill’s session, you’ll discover:

• The “Drop-In Dialogue” Hack – How Bill uses 3–5 lines of AI-written conversation to give flat emails a heartbeat, a punchline, and a trust boost
• The Skeptical Friend Framework – A dead-simple prompt that turns objections into laughs – and gets readers nodding instead of deleting
• The “Show, Don’t Tell” Mini Script – Why fictional dialogue in your emails feels more real than facts, stats, or testimonials
• The Inbox Story Shortcuts – How to get ChatGPT to hand you 10 narrative angles for any product – no creative block, no staring at the screen
• The “Little Library” Hook Formula – How a neighborhood birdhouse led to a killer sales email (and how you can do the same with everyday stories)
• The “Just Talk to Me” Prompt – Bill’s go-to line that turns ChatGPT into a journalist trained to dig great stories out of your brain

What’s included:

• 39-minute video with subtitles
• Transcript

Bob Bly

Why Bob Uses ChatGPT Like a Junior Analyst – Not a Writer

In Bob’s session, you’ll discover:

• The “Strait of Hormuz Test” – How Bob turned a breaking news headline into a fully fleshed-out financial promo using one well-phrased ChatGPT prompt
• The “Stock Shuffle” Shortcut – Discover the exact follow-up Bob uses to get ChatGPT to list which stocks to dump… and which to buy… based on current world events
• The Personal Story Barrier – Why ChatGPT will never be able to write Bob’s Giga Pet Cemetery ad—or anything based on his real life
• The $10K Napkin Principle – Why Bob refuses to outsource his writing—even if AI could “almost” match him—and what Picasso has to do with it
• The “News Jacking Engine” – How Bob uses AI to scan world headlines, find hidden angles, and pitch clients in under 24 hours
• The “Predictive Isn’t Personal” Principle – Why ChatGPT can remix data… but not live through the moments that make great copy great

What’s included:

• 28-minute video with subtitles
• Transcript

Chris Orzechowski

The “Hierarchy of Copy” framework that tells you exactly what to outsource to AI – and what to keep sacred

In Chris’ session, you’ll discover:

• The “Mashed Potato Brain” Line – How one absurd-but-relatable phrase helped Chris emotionally hook his audience on a cold sales page
• The Email Panic Attack Prompt – What to say to ChatGPT to create emotionally raw, hilarious ad copy that still converts like hell
• The “Go Nuts With It” Directive – Why Chris tells AI to go wild – and how that unlocks hooks he’d never write himself
• The Emotional Specificity Trick – How Chris makes AI dig for pain point stories that feel more like therapy than marketing
• The “No Funnel Needed” Proof Bullet – How Chris used AI to squash the #1 cold traffic hesitation – before prospects even voice it
• The AI-Fueled Edit Process – How Chris rewrote his entire FAQ block in under 20 minutes with one prompt (and no regret)

What’s included:

• 35-minute video with subtitles
• Transcript

Daniel Throssell

How To Beat AI-Powered Copywriters — Even If You Don’t Use AI

In Daniel’s session, you’ll discover:

• The 5 Human Skills That AI Still Can’t Touch — and why doubling down on these areas is your ticket to outselling the robots (and their human handlers)
• The Hook That Crushed 8 AI-Powered A-List Copywriters — how Daniel outsold a bunch of other AI-wielding affiliates WITHOUT using AI!
• How To Charge More By NOT Using AI — a real ‘case study’ of one ecom agency bucking the trend in 2025
• Why “AI Will Be Amazing in 10 Years” Is a Flawed Argument — and the hidden bias no one’s talking about that proves it
• Why You Should Never Run a Great Hook Through AI — this sounds completely counterintuitive yet it’s true
• Ways AI Market Research LIES To You — including the critical fear it always misses (that real buyers actually respond to)

What’s included:

• 42-minute video with subtitles
• Transcript

David Deutsch

David’s AI-Driven Playbook for Turning Copy “Misses” Into Breakthrough Winners

In David’s session, you’ll discover:

• The “Control Is the Enemy” Strategy – Why clinging to your best-performing copy might be the #1 thing killing your conversions (and how AI helps you beat it)
• The Virtual Focus Group Trick – How David builds a 15-person AI focus group – skeptical dads, soccer moms, price-sensitive B2B buyers – and uses their feedback to stress test his copy
• The Negative Space Framework – How AI finds what’s missing from your copy (like a risk-reversal, chart, or FAQ) and fills it in with persuasive precision
• The Testing Like a Scientist Principle – Why guessing what’ll win is a losing game – and how AI lets you actually find the winner
• The “ABC Stress Test” Setup – How to simulate 3 buyer reactions before running a single ad – and use AI to collect the verdict
• The Pre-Test Persona Hack – How to make AI tear your copy apart as if it were a judgmental 55-year-old procurement officer from Ohio

What’s included:

• 37-minute video with subtitles
• Transcript

David Garfinkel

David Garfinkel’s AI Story Generator: Real Stories, Real Results, Real Fast

In David’s session, you’ll discover:

• The “Workhorse Story” Secret – Why everyday, believable moments crush epic hero’s journeys when it comes to selling with trust
• The 5-Question Formula – How one dead-simple interview framework turns your experiences into short, high-converting persuasion stories
• The Writing Guide Generator – David’s exact method for teaching AI to mimic your voice, tone, rhythm, and structure – with nothing more than a book or blog
• The “Interview Me” Prompt – How David gets ChatGPT to ask him better questions than most copy coaches ever do – and use the answers to build killer copy
• The “No Genie” Rule – Why treating AI like a magic lamp guarantees junk copy – and what to do instead to get gold
• The Vibe Replicator Prompt – Why David’s AI not only mimics his writing style – but even the mood of how he talks

What’s included:

• 42-minute video with subtitles
• Transcript

John McIntyre

7 Sneaky AI Tricks That Help Me Earn More, Save Time and Enjoy More Freedom

In John’s session, you’ll discover:

• The “Thinking Before Prompting” Rule – Why the most important part of your AI workflow happens before you touch the keyboard
• The Self-Interview Hack – The exact script I gave GPT to extract a brilliant prompt from my own brain, 3 questions at a time
• The Prompt Refinement Loop – How I used ChatGPT to build and revise a prompt through 10+ conversational rounds
• The GPT Business Builder Prompt – The command I used to brainstorm high-demand, low-complexity GPT ideas for plumbers, roofers, and tradies
• The “Don’t Worship the Tool” Warning – Why your years of copywriting experience still matter more than any AI tool ever will
• The Identity Injection Framework – How to stand out in a world where everyone has access to the same powerful AI tools
• The Lazy Man’s Guide to Building a Custom GPT Business – Low budget, low tech and surprisingly effective

What’s included:

• 54-minute video with subtitles
• Transcript

Jon Benson

The Free AI Tool That Interviews You – Then Turns It Into a Book Idea That Sells

In Jon’s session, you’ll discover:

• The Autoresponder + Marriage Meltdown Mashup – How Jon combined two totally unrelated ideas into a coherent, compelling book using AI
• The Anaphora Advantage – Why repeating a phrase like “It wasn’t the money…” hooks your reader and how Benson’s AI uses it by default
• The Used Car Salesman Detector – What Benson filters out of AI-generated content to avoid cringe, hype, or 1950s sales-guy vibes
• The Real Reason AI Copy Sounds Weird – And how Jon built a system to make it sound raw, emotional, and human
• The No-Outline Needed Trick – How Jon lets AI build the outline for him, based on persuasion patterns baked into every bestseller

What’s included:

• 50-minute video with subtitles
• Transcript

Lukas Fisher

The Overlooked ChatGPT Feature That Makes You 3x Faster (Almost Nobody’s Using It)

In Lukas’ session, you’ll discover:

• The “Don’t Copy Paste from GPT” Rule – Why a broken paste job ruins your momentum – and what Lukas built to fix it
• The Command That Pulls Headlines, Summarizes Articles, and Writes Your Newsletter – All from a single URL and a set of ultra-specific instructions
• The “Teach AI to Think Like You” Blueprint – How Lukas uses heuristics to give ChatGPT a user manual for his brain
• The AI ADHD Advantage – How Lukas built a system that works because his brain jumps all over the place
• The “If This, Then That” Prompting Rule – How to teach AI to follow your copy instincts like a loyal ghostwriter
• The Template That Writes Templates – Lukas’ meta-move to scale AI content creation across platforms

What’s included:

• 49-minute video with subtitles
• Transcript

Rob Marsh

How Rob Builds Custom GPTs That Think Like a Pro Copywriter

In Rob’s session, you’ll discover:

• The “What Do You Know About Me?” Prompt – How Rob uses one simple question to audit and clean up ChatGPT’s memory before it starts hallucinating
• The Cross-Niche Collision Crisis – Why using GPT for multiple audiences (finance bros + protein powder bros) can backfire – and how to fix it with one toggle
• The Strategy-First Custom GPT Method – Rob’s way of building GPTs using his brain, not OpenAI’s best guesses
• The Recall Research Trick – How a $7 tool helps Rob summarize YouTube videos, build idea maps, and prep sales pages in half the time
• The AI Middleman Opportunity – Why creating value layers between GPT and end users is the next frontier for copywriters
• The Deep Research Shortcut – How Gemini’s new feature replaces weeks of Googling with one hyper-focused report

What’s included:

• 35-minute video with subtitles
• Transcript

Sam Woods

How Sam Woods Uses AI to Identify $10K+ Copy Opportunities Hiding in Plain Sight

In Sam’s session, you’ll discover:

• The “Highlight Reel Trap” – Why client questionnaires only give you surface-level fluff – and the AI strategy Sam uses to go 10 layers deeper
• The Sales Call Goldmine Decoder – Sam’s method for turning transcripts and call recordings into high-converting angles using Claude and O3
• The “Why Is This Client Great?” Prompt – How O3 reverse-engineers your top clients’ winning traits to help you find 10 more like them
• The Pattern Finder Pipeline – Upload data, ask questions, get strategic insights your client didn’t even know they had
• The Outreach Message Drafting Duo – Why Sam uses Perplexity to draft, then GPT-4.5 to polish into a message that actually gets replies
• The Cold Outreach Personalization Hack – How AI finds something real to say in every cold message – no more generic junk

What’s included:

• 47-minute video with subtitles
• Transcript

Shiv Shetti

How to create copy ‘power tools’ in 3 minutes or less that can potentially double or triple conversions

In Shiv’s session, you’ll discover:

• The Vibe Coding Trick – Why Shiv skips devs and builds marketing tools using AI prompts and “vibe coding”
• The Cartoon Ad Format That Even Hedge Funds Are Using – Why GPT-powered storyboards are dominating Meta ads right now
• The “Ask Fathom” Prompt – One command that turns Zoom call recordings into email ideas, copy hooks, or even product bonuses
• The Slack-to-Sales Page Flow – How one client Slack message becomes a sales email with Shiv’s AI workflow
• The GPT Humor Filter – Why humor works better in storyboard format – and how to avoid cringe AI comedy
• The Copywriter’s Shortcut to Originality – Shiv’s take on why AI is better at uncovering real hooks from transcripts than “being creative from scratch”

What’s included:

• 47-minute video with subtitles
• Transcript

Tom Ruwitch

From Garbage to Gold: How Tom Gets Clean, On-Brand Output from AI

In Tom’s session, you’ll discover:

• The “Framework First” Secret – Why AI outputs suck when you skip this one crucial step (and how to fix it instantly)
• The Garbage Dump Problem – Why ChatGPT pulls from the worst parts of the internet – and how Tom stops it with better inputs
• The Custom GPT Shortcut – Why Tom skips prompt engineering in favor of preloaded, framework-driven workflows
• The Assistant, Not Engineer Mindset – How AI becomes a loyal junior copywriter (if you stop trying to make it a genius)
• The Access Control Hack – Why restricting what AI reads leads to better copy every time
• The Blog-to-Email Rewrite Flow – How AI turns dry blogs into juicy, conversion-ready emails in minutes

What’s included:

• 49-minute video with subtitles
• Transcript

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