Everything you need to know about how to leverage Google for Ecommerce.

Google is the largest network in the world for both search and advertising (coming in at over double the size of Facebook), yet most business owners aren’t taking advantage of this massive platform.

In this 5-module training, learn how to use the incredible power and reach of Google to create brand awareness and convert new customers — including how to use AdWords, Search, the Display Network, Shopping, and YouTube.

Module 1: Tech Nasty – Setting Up Shop & Building AccountsBuilding your team – The “A” Team of technology. Everything serves a unique role and works together. this session will walk through the creation of accounts and linking everything together for success.

Module 2: Remarketing Setup & Display AdsWe’ll cover list creation, ad creation, using lists from AdWords vs. Lists from GAN, dynamic remarketing, the basics of GDN and more.

Module 3: Brand Search CampaignThis session will cover the importance of building campaigns both for keeping competitors from bidding on your brand terms, and to help your overall adwords account health. This module will also lay the groundwork for anyone who might want to move into using AdWords for prospecting.

Module 4: Google ShoppingGoogle Shopping is the leading comparison shopping engine(CSE) on the market. Product searches either start on Amazon or Google. We’ll cover Google Shopping as a remarketing vehicle and for brand searches. We’ll also lay the groundwork for using Google Shopping for prospecting.

Module 5: YouTube & Shoppable TrueView.Combine YouTube pre-roll video ads with Google Shopping (PLAs). We’ll cover gow ti setuo Shoppable TrueView ads as the perfect remarketing vehicle and as great platform to launch new products to existing customers.

Bonus Module: Using Google For Prospecting We’ll go through how to leverage the Google Ad Ecosystem for awareness/prospecting campaigns!

When will I receive my course?

You will receive a link to download your course immediately or within 1 to 21 days. It depends on the product you buy, so please read the short description of the product carefully before making a purchase.

How is my course delivered?

We share courses through Google Drive, so once your order is complete, you'll receive an invitation to view the course in your email.

To avoid any delay in delivery, please provide a Google mail and enter your email address correctly in the Checkout Page.

In case you submit a wrong email address, please contact us to resend the course to the correct email.

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If the status is Completed: Your course is ready for immediate download. Click "VIEW" to view details and download the course.

Where can I find my course?

Once your order is complete, a link to download the course will automatically be sent to your email.

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